multiple-media.com announced today that in collaboration with Monkey & Snake, a California- and Quebec-based agency, it will build a Web site for Taylor Brothers Farms, a Californian organic dried prune producer whose products are sold worldwide, particularly in Europe and Korea. The site will be generated by MMCM, multiple-media.com's proprietary Content Management tool (CMS), considered as the most powerful in its category.

This new market breakthrough is the result of a strategy multiple-media.com implemented nearly two years ago to expand its operations to the North-American market as a whole. The Montreal Web agency now supports the online marketing activities that Van Houtte, a Quebec-based fine coffee roaster and coffee-break services supplier, has undertaken to spearhead its growth in the American and Canadian markets. Since summer 2007, multiple-media.com also manages a coast-to-coast Canadian network of Web sites for insurance and services financial brokereages.

 "We are very happy with this mandate, which consolidates the development of our activities South of the 43rd Parallel," said Renato Cudicio, President of multiple-media.com. "Also, since Taylor Brothers Farms products target diversified wholesale customers, namely purchasers from Japan, Korea, Europe - and, of course, the US - this means we will be in a position to leverage our international experience, as well our scientific know-how about usability in different cultural contexts."

The objective of Taylor Brothers Farms' new, user-centered, site is to offer international wholesalers easier access to more detailed information and to enhance awareness of their products on the national retail market, e.g. by highlighting the organic qualities and many health benefit of dried plums. The Californian producer, who also owns a prune processing plant, a packing and processing plant in Poland, and a distribution unit in South Korea, has grown organic fruit for more than 40 years in the fertile Sacramento Valley.

Monkey & Snake will produce the interfaces and contents of the new site, while multiple media.com will manage the ergonomic and technical aspects, calling upon its talented programmers and using MMCM, its proprietary CMS, to generate the site.

Monkey & Snake
Based in Québec and California, Monkey & Snake is a distributed agency specializing in photography, graphic design, art direction, Web design, branding, and packaging. It carries out high-level assignments for customers located in the US, Canada, Europe, and Japan.

multiple-media.com and MMCM
Created in 1997, multiple-media.com is a one-stop shop for Web strategy and application development services. The Montreal agency differentiates itself through the excellence of its client services, the reliability of its solutions, and the high quality of its productions, which efficiently integrate communication and technologies. Developed by multiple-media.com, MMCM is both a powerful and user-friendly Content Management Solution that non-technical resources can use to build and maintain multilingual Web sites in real time.