Wednesday, May 20, 2009
multiple-media.com creates a new home page for CAA-Québec
To emphasize crossing the symbolic threshold of one million members!
On May 7, CAA-Quebec launched a new home page for its Internet site, caaquebec.com. Completely redesigned and rebuilt, the organization’s new web storefront gives a unique access to CAA-Québec’s broad range of offers and services.
“A home page is always the result of strategic choices,” explains Renato Cudicio, president of multiple-media.com. “This is especially true for caaquebec.com: when dealing with a website of such a scale, there are dozens of options, literally. The whole thing is to make the best possible choices.”
multiple-media.com–who also created the graphic design and the information architecture of the present CAA-Quebec website, in 2007–therefore accompanied CAA-Quebec in this strategic project. The Montreal agency also produced the graphic design of the new home page.
In 2008, caaquebec.com achieved the 12th position in the Internet Secor Commerce Index of the 25 Top consumer promotional and/or transactional Web sites in Quebec.
About CAA-Quebec
A non-profit organization founded in 1904, CAA-Quebec offers one million members high quality automotive, travel, residential and financial products and services.
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