CAA-Quebec, an organization that is a household name among Quebecers, recently launched a request for quotations to redesign its whole Web site, focussing on usability.  Several prominent firms, well-known for their expertise in this area, responded and CAA-Quebec chose multiple media.com, who will therefore be in a position to leverage its comprehensive knowledge of Web usability principles and Internet marketing.

CAA-Quebec's main objective was to respond to the needs of a diversified customer base which increasingly uses the Internet for their everyday needs.

Each month, CAA-Quebec's Web site is visited hundreds of thousands of times, literally, by Quebecers seeking tips and advice related to automotive, home and travel topics. Online visitors can also become members of CAA-Quebec, perform numerous online searches, shop, not to mention, of course, reservations for their vacations!

About CAA-Quebec
Created in 1904, CAA-Quebec is a not-for-profit organization which provides its 865 000 members automotive, travel, financial and home-related products and services.  The address of its Web site is www.caaquebec.com.

About multiple-media.com
Established in 1996, multiple-media.com is a Montreal-based Web strategy and application development one-stop-shop offering a complete range of Web services, from web site design to usability analyses and complex solution programming. The multiple-media.com team literally has dozens of years of experience in advertising, TV production and Web content creation.